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Leveraging Your Social Media Platforms

December 01, 20233 min read

Slaying the Social Media Game: Unleash Your Inner Social Goddess! 💅🔮

Are you ready to sprinkle some digital pixie dust on your social media platforms and call it a day? Me too. Trust me. This guide will help you understand how to properly leverage your social media platforms in your favor. Plus, who doesn’t love a little planning to save time! Buckle up, because we're about to dive into the mystical realm of social media management. Get ready to (t)werk that keyboard like it owes you money!

1. Crafting a Killer Content Cocktail 🍹

Whoa whoa whoa…hold your horses. First things first: your content needs to be the life of the digital party. No one likes boring and monotonous content. Mix it up like a witch running from the Salem Witch Trials! People want more than just bland updates; they want an experience. They want you to craft a lifestyle. Serve up content that's as irresistible as a bottomless brunch, leaving your audience craving more. And remember, consistency is key – no one likes flaky social media content. So, schedule your posts like you're organizing a Hogwarts class schedule, and watch the magic unfold. You’ll thank yourself later for all the prep work.

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2. Act Like a King: Know Thy Audience! 👑

Don't be that social manager who's more out of touch than a rotary phone in 2023. Study your audience like it's the final exam in the School of Social Stardom.

Who are they?

What do they want?

What keeps them up at night?

Dive deep and tailor your content to make them feel seen, heard, and ready to hit that share button faster than you can say "Abracadabra!" Build a strong connection and watch the likes and follows roll in like magic (even though these are VANITY metrics).

3. Hashtags: The Spells of Social Sorcery! 🔮🌈

Ah, hashtags – the unsung heroes of the social media universe. Don't just slap them on like last night's glitter; use them strategically. It's not a game of who can squeeze the most hashtags into a post; it's about finding the golden mean. Be specific, be relevant, and, most importantly, be sassy. Your hashtags should be like the seasoning on a gourmet dish – enhancing the flavor without overpowering it. So, sprinkle those hashtags like fairy dust and let the enchantment begin.

HOWEVER: Hashtag usage is different per social media platform, and even per content piece. PLUS, it’s ever-changing. Those dang algorithms.

4. Engage or Vanish, Social Maven! 🚀

You're not just a spectator in the social media arena; you're the ringleader of a digital circus. Respond to comments, DMs, and carrier pigeons if you have to – just engage!

It's not enough to drop content like breadcrumbs; you need to lead your audience down the social rabbit hole. Spark conversations, encourage debates, and throw shade (when appropriate).

The more you engage, the more your social kingdom will flourish. Remember, in the world of social sorcery, you're either engaging or fading into digital obscurity.

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There you have it, Social Sorcerer! Now go forth, cast your spells, and make those social media platforms bow down to your wicked prowess. You've got this, and may your hashtags be ever in your favor!

Still unsure of just what the heck to do with social media for your personal brand or business? You’re not the only one. Not knowing where to start or even what platforms to utilize can be daunting. Plus, there’s just no straightforward answer on the Google machine. Let’s chat - your social media sucks, let’s change that. I’m always offering complimentary social media audits.

So take the leap, book your discovery call, and let’s get you raided!

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